Amanda Zakis
(Formerly Boulala)
I’m a multidisciplinary creative working across fashion, image-making and culture. Originally from Adelaide, I’m now based in Stockholm, where I work across fashion production, product development, art direction, styling and visual design.
I have 10+ years of experience across multiple creative industries. My background spans fashion design, product development, art direction, PR and creative production. I’m particularly interested in the space between fashion and image-making; developing concepts, building visual worlds and bringing ideas into a tangible final form.
Illustration and Graphic Design
Below is a selection of my illustration and graphic design work.
Scroll down to see some of my work.
Fashion Design
Below is a selection from my fashion portfolio.
Please use the white arrow to the right of the screen or swipe to scroll through my work.
Styling and Art Direction
Below you can find examples of my art direction and styling projects.
“Find out who you are and do it on purpose.”
Dolly Parton
Curriculum Vitae
Experience
Production Assistant — H&M, Stockholm
2024–Present
Fashion production within H&M’s studio environment, working closely with stylists and creative teams. Responsibilities include garment preparation, wardrobe management and supporting the day-to-day production of fashion imagery.
Product Developer — Australian Fashion Producer
2 years
Managed product development from concept through to production, including costing, supplier communication, components, timelines and assortment planning.
Product Developer — International Licensing & Brand Representation Agency
1 year
Worked across product development and production for internationally represented fashion brands.
Executive Fashion Assistant / Project Coordinator — International Fashion Brand
3 years
Supported fashion and creative projects with a focus on art direction, production and project coordination.
PR Manager — International Fashion Brand
3 years
Managed PR and communications, working across brand development, campaigns, media and creative projects.
Founder / Designer — Independent Fashion Label
2 years
Developed and managed an independent fashion label from initial concept through to final production, overseeing design, development, sourcing, production and brand direction.
Freelance Creative
13 years
Illustration, graphic design and visual development for collaborative, commissioned and personal projects, including work within fashion and music culture.
Social Media Strategist — Fashion Start-ups
Consultancy work for two emerging fashion brands, developing social media strategies and visual content.
Education
Art Direction & Digital Storytelling
Berghs School of Communication, Stockholm
BA Fashion Design
Royal Melbourne Institute of Technology (RMIT), Australia
Graphic Design & Typography — Certificates I & II
Linnéuniversitetet, Sweden
Illustration — Certificates I & II
Linnéuniversitetet, Sweden
Areas of Practice
Fashion & Product
Fashion Design · Product Development · Technical Illustration · Product Development & Production ·
Assortment Planning
Art Direction & Image
Art Direction · Styling · Image-Making · Lookbooks · Visual Concepts · Creative Production
Graphic & Visual Design
Graphic Design · Illustration · Typography · Branding · Print & Advertising · Packaging · Digital & Social Media
Software
Adobe Illustrator · Adobe Photoshop · Adobe InDesign · Microsoft Office · macOS
Get in Touch
